Marketing Operations Professionals Blog
Highlights from the Gartner 2020 Marketing Operations Survey
Want to check out Gartner’s 2020 Marketing Operations Survey without...
WHAT DOES A MARKETING OPERATIONS PERSON ACTUALLY DO?
With marketing technology investments ever rising, Marketing Operations as a...
Marketing Operations Is Critical to the Success of an Organization (Here Are 3 Reasons Why)
We get it, you get it. You’re already a member...
6 Must-Have Skills for Marketing Operations Professionals
Looking to beef up your résumé and nab the skills...
Here’s Why You Should be Mapping Out Your Customer Journey and How to Get Started
The path to purchase is not a linear one. Customers...
Explaining Predictive Algorithms… to Your Grandma
It’s nearly impossible to comprehend the amount of data available...
Marketo + Google Sheet Hack for Online Event Management
As many of our offline events are turning virtual, my...
Marketing Operations Vs. Revenue Operations: How Are They Different?
In this article, we’ll break down everything you need to...