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Marketing Operations Professionals Blog

March 3, 2021March 2, 2021

Zoom Marketo Integration: Calendar Links

This post will guide you through how to how to...

March 2, 2021March 2, 2021

Marketo Lead Routing to Salesforce with Chili Piper

Want more control over how or when your leads are...

February 18, 2021February 27, 2021

Segment Marketo Integration: Activities & Fields

The Segment documentation does a very good job at getting...

February 18, 2021February 18, 2021

Segment CDP with Marketo MAP Overview

Segment is a powerful platform for gathering customer data from...

February 18, 2021February 18, 2021

What is a CDP in Marketing? CDP Vs MAP

Customer data platforms have been a hot topic of late...

December 23, 2020December 28, 2020

Highlights from the Gartner 2020 Marketing Technology Survey

Aaand here comes another Gartner report breakdown!! That’s right if...

Predictive Algorithms

August 4, 2020January 9, 2021

Explaining Predictive Algorithms… to Your Grandma

It’s nearly impossible to comprehend the amount of data available...

October 8, 2015October 29, 2020

There Is No Autopilot In Marketing Technology

There is no autopilot in marketing technology. It is not...

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Featured Content

Zoom Marketo Integration: Calendar Links

Marketo Lead Routing to Salesforce with Chili Piper

Ask your MOP Friends: Best Practices for Inbound Lead Sequences & Cadences

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