Marketing Automation Specialist

United States

Responsibilities

  • Configure, test & deploy mass email distributions and automated email programs (webinar, trade show, and engagement).
  • Be the Regional point-of-contact for marketing automation program build requests.
  • Manage multiple marketing automation project deadlines.
  • Implement dynamic content, segmentation, triggers, smart lists, filter logic.
  • Design, implement, and edit email / landing page templates.
  • Regularly report on program performance to key stakeholders
  • Provide first level support to technical and non-technical users of marketing automation tools.

Requirements
Qualifications

  • Bachelor’s degree with major in marketing, advertising or related field required.
  • 1-2 years marketing automation platform experience (Marketo).
  • 1-2 years Direct Marketing experience, specifically using email, digital tactics and multi-step nurture campaigns.
  • Experience editing responsive HTML/CSS.
  • Excellent communication skills.
  • Collaborative team player who is eager to jump in and learn
  • Analytical mindset.

Preferred

  • Marketo Certified Expert credentials
  • Advanced MS Excel / Access skills.
  • Excellent problem-solving skills; someone who can be proactive and research solutions.

Benefits

  • Flexible Vacation: We’re a team of innovators who work hard, and with hard work comes much needed time off. We all need time off! We offer a flexible vacation plan for all our employees that offers great work/life balance
  • 401K Match
  • Parental Leave: Blue Prism fully supports all types of families as they welcome a new child into their home
  • Employee Share Plan: Our employees are our biggest advocates! We offer the incentive to be included in our growth via RSUs

Blue Prism is an Equal Opportunity Employer that does not discriminate on the basis of actual or perceived race, creed, color, religion, alienage or national origin, ancestry, citizenship status, age, disability or handicap, sex, marital status, veteran status, sexual orientation, arrest record or any other characteristic protected by applicable federal, state or local laws.

Blue Prism is not accepting unsolicited assistance from search firms for this employment opportunity. Please, no phone calls or emails. All resumes submitted by search firms to any employee at Blue Prism via-email, the Internet or in any form and/or method without a valid written search agreement in place for this position will be deemed the sole property of Blue Prism. No fee will be paid in the event the candidate is hired by Blue Prism as a result of the referral or through other means.

Tagged as: marketing operations, marketo, mops

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